Expanding Treatment Accessibility
Integrating Additional Health Services into Freddie’s Onboarding Process
Overview
MY ROLE
Lead Designer
TIMELINE
March - June 2024
TOOLS
Whimsical | Figma | Notion
Impacts
Enhanced Patient Access
with integrated multiple treatments
Streamlined Onboarding
with simplified enrolment
Improved Scalability
with optimized workflows
First, some
CONTEXT
As a senior product designer for Freddie, a Canadian digital healthcare platform specializing in PrEP (pre-exposure prophylaxis), I led a project to integrate additional medical treatments into our onboarding process.
Previously, Freddie only offered PrEP treatment through the web app. This initiative allowed patients to enroll in various new treatments during and after the PrEP onboarding process.
The project aimed to educate patients about their health options, improve access to comprehensive care, and enhance operational efficiency.